Apple hiring fashion-focused store staff for Apple Watch launch, report says


If Apple opened a luxury section in its Apple stores, would the workers’ shapeless blue T-shirts be replaced by dressy black blazers with an Apple logo on the chest?

The tech giant is hiring new fashion-focused staff for its brick and mortar stores, according to a report — and that could change the way the Apple store looks forever

See also: Apple Watch’s high-priced fashion focus on the mark, study says

After the announcement of the Apple Watch, some wondered whether the gold version of Apple’s new wearable, expected to be upwards of $5,000, would prompt the company to create special, security-enhanced sections of its stores with special employees tasked with handling the pricey devices Read more…

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